Social unrest may be prominent, with Republicans buoyed by Trump’s return to office and Democrats fearing a wave of social policy changes or redactions. Additionally, concerns over foreign relations and international trade may manifest for many Americans, while regulation of the border will remain an area of conflict between Congress and the White House.

In the commercial world, companies may have the benefit of reduced federal regulation paired with a comparably low tax rate. However, this financial benefit will be potentially balanced by consumers calling for brands to fill the role of proponents for social and environmental change.