Scenario Planning

Scenario 1: Blue Wave

Odds: Low likelihood

Joe Biden surrounded by people
  • Biden wins
  • Democrats take the House of Representatives
  • Democrats hold the Senate

Key Characteristics

  • Emboldened progressive control of government
  • Potential for major federal spending
  • Proactive regulatory state
  • Opportunities for “good” private sector actors to set agendas

In this scenario...

Expect more public disagreements, and potentially more violence, in a situation where one party is in control of both Congress and the White House and Trump fails to secure a return to the Presidential office.

Emboldened by the mandate, Democrats would begin enacting policy changes in 2025, which could affect the way businesses operate. However, the continuity of a second term for Biden means few reversals of policy from the last four years.

Scenario 1: Blue Wave

Expected Impact

  • Citizens will benefit from increasing protections / investment for health care, which may help them feel secure
  • A continued push to reduce carbon footprints may bring more support for things such as EV rebates & credits
  • Expect regulatory action around the environment - restrictions on emissions, investment in clean energy
  • Continued agenda to expand job opportunities, improve infrastructure - which may help consumer confidence
  • Furthering tensions between border states and sanctuary cities due to immigration influx

Example Business Implications

  • Are your emissions and ESG initiatives in line with the expected actions from a Democrat-controlled Congress and White House? If not, how can you bring them in line?
  • How might economic growth and an increase in headcount align with your company’s diversity initiatives?
  • Would your target consumers be in a positive or negative mood in this scenario, and how will that affect sales?

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