THE FUTURE OF SHOPPING

What are the new brand rules as AI helps drive the shopping cart?

THE FUTURE OF SHOPPING

What are the new brand rules as AI helps drive the shopping cart?

Shopping is changing as AI shapes how people discover, evaluate and buy products.

Yet the underlying questions for brands and retailers have as much or more to do with human behavior as the technology itself.

What happens to brand loyalty as AI shopping agents become capable of doing more? How will people decide what or whom to trust? If AI can handle routine purchases, what aspects of shopping will people want to keep for themselves?

Watch on Nov. 18 as What the Future Editor Matt Carmichael hosts futurists Rohit Bhargava and Mike Bechtel to discuss what’s next for consumers, brands and retailers.

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In conversation with

Matt Carmichael

Editor, What the Future (Host)

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Rohit Bhargava

Founder

Mike Bechtel

Author, Speaker, Adjunct Professor

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Matt Carmichael

Editor, What the Future (Host)

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Rohit Bhargava

Founder

Mike Bechtel

Author, Speaker, Adjunct Professor